Who are we and what do we stand for?
1. Our story
Launched in 2013 by Moulaye and Kadry as a side project to help a friend’s mother, they understood quickly that there was room for opportunity for distribution through the web for African culture.
With an outsourced MVP, they saw the first orders coming and they decided to dedicate themselves full time to this growing project. With the coming of Luc, in 2016 they focused on Tech and Product and then launched Afrikrea, the marketplace, and Boom… a growth of 8% per week doubling our revenue every quarter and multiplying our revenue 10 times every year!
After several fundraisings, a move to Abidjan, the coming of the first team members, and a strong partnership with DHL, Afrikrea became the number 1 African eCommerce exporter.
Since starting, we enabled over 50m$ of transactions in175 countries!
2. The current situation: the transition to Anka
In 2020, rich in these years of experience in direct contact with sellers and as entrepreneurs serving entrepreneurs, we understood that the challenges of the sellers were deeper than those solved by the marketplace, Afrikrea. The sellers faced specific African issues such as the lack of visibility globally, the difficulty of shipping products worldwide from Africa, and the complexity of payments between international and local ways. To resolve these needs that exceed the perimeter of a simple marketplace, they decided to create Anka.
Anka, powered by Afrikrea, is the all-in-one solution for sellers of products « Made of Africa » (fashion, art, food, or beauty…) to sell from anywhere, ship worldwide, get paid faster on international or local African payment methods, and easily manage their businesses. Our new vision is clear: Export Africa by building the future of selling globally!
In January 2023, we raised 15 million euros from top-tier investors (including the co-founder of Alibaba) and it’s the reason why we are looking for the right people to help us achieve this vision. Lately, we completed that round with a $5m extension from leading DFIs like the IFC and Proparco, setting us up for even higher raises and levels in the coming years !
Few KPIs about Anka
1. General KPIs
- 20 000+ sellers in 46 African countries and 100 in total
- 50+ million dollars of transactions in 175 countries
- Each month 1 200 000+ visits;
- Each week 7 000+ new products;
- Each day 1 200+ messages exchanged ;
- A team of 40+ members in 13 countries, passionate about this vision, diverse, experienced, working in full remote (since day 1), and very cool!
2. Specific KPI for the Marketing Assistant
- 440K followers on Instagram
- 100K on TikTok
- 100K subscribers to our newsletters
What are we looking for?
- Context of the team and vision of the job
We’re looking for one, potentially two interns / part-time jobs for the marketing team. The tasks are entry-level and cover a 360° scope of content and data marketing for a booming e-commerce platform. We’re looking for rigorous, reliable and curious minds who wish to learn the ropes and express their creativity in a flexible marketing team.
Under the responsibility of Ilan, our Head of Growth and Marketing, you’ll assist in several and recurring marketing tasks including:
Creative
- Visual creations: Story, Newsletter, Ads [2h per day / 10h per week]
- Ads copy and updates [1h twice a week / 2h a week]
- Curation: Facebook and Stories [5h FB / 2h Stories = 7h per week]
Tracking & Moderation
- Moderation: flagged products, weekly review, random check [1h per day / 5h per week]
- Reporting: Story, Insta [30' per day / 3h per week]
Engaging people
- Inbox & comments cleaning [1h per day / 5h per week]
- Answer to Content emails [1h per day / 5h per week]
What will you need to succeed?
1. Skills & qualifications
- Proficiency in English is mandatory.
- French is great but not mandatory
- Proficient in social media use: Instagram, TikTok
- Experience with Canva / Image creation is a plus
- Experience with CapCut / Video editing is a plus
Our hiring process
- Send your resume with a quick intro mail alongside your portfolio ( if applies)
- Screening call: 30-minute interview on Zoom with Marina, our Head of People & Culture, to discuss your motivation & fit for the role
- An interview with Ilan and Milca
Key information
- Start date: as soon as we find our rocket talent
- Contract: Freelance or intern
What do we have to offer?
1. A competitive salary
2. Our culture “Teamwork, Determination, Accountability, Curiosity”
- Teamwork - Alone you go fast, together we go far, empathy is key.
- Determination - Keep trying until you deliver.
- Accountability - Say it, own it, do it!
- Curiosity - Sharpen your skills.
3. Our work-from home policy ( 100% remote since Day 1)
You have the freedom and flexibility to work from everywhere which implies asynchronous and structured communication (thanks to Basecamp) but also flexibility, autonomy, and discipline.
4. The possibility of growing quickly within the organisation, as this is a new role and you can build and set the foundation from the ground. There are plenty of opportunities for you to grow in different areas of your career.
Our Diversity and Inclusion Policy
We're Anka. We truly embrace diversity and inclusion. All qualified applicants will receive consideration for employment without regard to color, religion, sex, national origin, sexuality, disability, or any other characteristic.
If you want to be truly yourself, work from where you want but also work in an organization with an international impact, Anka is the right place for you!